Kenneth Rivera
Director of Marketing
About Me
About Me
Kenneth Rivera is the Director of Marketing and Head of the Detail Shop at Swag Rides, bringing a meticulous level of professionalism and a creative edge to everything he does. With a keen eye for branding and design, Kenneth excels in brand management, ensuring Swag Rides stands out in a competitive market. His expertise as a graphic designer and content creator allows him to craft visually compelling campaigns that captivate and engage audiences. Beyond his marketing acumen, Kenneth is a true foodie, always on the lookout for the next great culinary experience. His passion for philanthropy drives him to give back to the community, using his skills and influence to make a positive impact. Whether he’s perfecting the art of car detailing, shaping the brand’s image, or creating dynamic content, Kenneth’s dedication and creativity set him apart as a leader in his field.
Mission Statement
Our Mission
At Swag Custom Rides, we stand out not only for our exceptional automotive work but also for our deep commitment to empowering kids with learning disabilities. We offer these young individuals the chance to gain hands-on experience in car restoration, while also building valuable skills and confidence. Beyond the shop, we actively engage in community events, giving our kids the opportunity to participate and connect with others. We also prioritize supporting local businesses and fostering a sense of community, ensuring that every project and event we’re part of contributes to making a positive impact locally. At our shop, it’s about more than just cars—it’s about creating opportunities, building relationships, and giving back.
Services
Our Services
Premium Auto Detailing & Paint Protection in Connecticut At Swag Detailers, we take pride in providing exceptional auto detailing services that bring out the best in your vehicle. With over 27 years of experience and 250+ five-star reviews, we have mastered the art of restoring and protecting vehicles to their showroom shine. Whether you need a quick refresh or a full restoration, we have the perfect detailing package for you.
🛡️ Ceramic Coating & Paint Protection
Protect your vehicle from UV rays, dirt, and scratches with our industry-leading ceramic coating services. ✔ Hydrophobic Coating – Repels water, dirt, and grime, making cleaning easier ✔ Enhanced Gloss & Shine – Provides a deep, mirror-like finish ✔ Long-Lasting Protection – Maintains your car’s beauty for years to come
🛻 Fleet & Commercial Vehicle Detailing
Maintain a professional and polished look for your business vehicles with our fleet detailing services. ✔ Exterior and Interior Maintenance – Keep your company vehicles in top condition ✔ Bulk Service Discounts – Custom packages available for multiple vehicles
🔹 Interior Protection & Fabric Guard
Preserve your car’s upholstery, leather, and carpets with our high-quality fabric and leather protection treatments. ✔ Leather Conditioning – Prevents cracking, fading, and drying out ✔ Fabric & Carpet Protection – Resists spills and stains for long-lasting cleanliness
🏆 Why Choose Swag Detailers?
✅ Over 27 Years of Expertise – Trusted by car enthusiasts and professionals ✅ Premium Products & Techniques – Only the best for your vehicle ✅ Personalized Service – We tailor every detail to your car’s specific needs ✅ Satisfaction Guaranteed – We treat every car as if it were our own
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Why Choose Us
Certificates/Licenses
FAQ's
1: What services does Swag Detailers offer?
Swag Detailers specializes in premium auto detailing services and offers a range of auto care supplies.
2: Where is Swag Detailers located?
Where is Swag Detailers located? Swag Detailers is based in New Britain, Connecticut, United States.
3: Does Swag Detailers provide any educational programs?
Yes, Swag Detailers, through its affiliate SWAG Custom Rides, offers hands-on learning experiences for kids and teens, including those with learning disabilities.
4: Is Swag Detailers involved in any community initiatives?
Yes, SWAG Custom Rides is recognized as the first and only automotive custom restoration non-profit shop in America, focusing on restoring vehicles while transforming lives.
5: How can I book an appointment with Swag Detailers?
To schedule an appointment, you can visit their official website or contact them directly through their listed phone number or email address.
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Reviews
"Great service. My truck was immaculate and shiny. I will definitely go back again. Very pleased with the entire experience."
"Thanks to Lindsay for this glowing review! It's not just about the shine on the cars; it's the shine in our service that makes the difference."
"Elevate your car's shine to new heights with Swag Detailers. Their ceramic coatings provide ultimate gloss and protection that lasts."
"Swag Detailers offers premium auto detailing services and top-notch auto care supplies. Highly recommend their services!"
"With over 250 five-star reviews and 27+ years of experience, Swag Detailers is my go-to for all car detailing needs."